درج آگهی | نیازمندی های کشور | معرفی کالا و خدمات
یكی دیگر از فعالیتهای روابط عمومی ارسال آگهی برای وسایل ارتباط جمعی بویژه مطبوعات است كلمه آگهی در فرهنگ فارسی مترادف خبر و اطلاع ، علم و معرفت ، شهرت ومعروفیت ، حدیث و روایت آمده است . در این مبجث منظور ما از آگهی همان وسیله ای است كه تا چندی پیش یعنی آغاز نخستین سال فعالیت فرهنگستان ایران درسال ۱۳۱۴ بدان اعلان گفته می شد .
تبلیغات اینترنتی به استفاده از اینترنت به عنوان یک کانال و وسیله ارتباطی برای ارسال تبلیغات در محیط وب اشاره دارد،در تعریفی دیگر، تبلیغات اینترنتی را اینگونه تعریف نمودهاند: نمایش دادن نامها وعلائم تجاری، شعارها و تصاویر تبلیغاتی در سایتهای (پایگاههای) پربیننده اینترنت، به نحوی که به تحقق اهداف تبلیغات کمک نماید (سایت صدا و سیما ۲۰۰۲). در فرایند تهیه و اجرای تبلیغات اینترنتی، شرکتهای تبلیغاتی، ناشران اینترنتی۱، تبلیغدهندگان۲ (سازمانها و شرکتهای تولیدی و خدماتی) درگیرند.
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چهارشنبه 4 اردیبهشت 1398 09:44 ق.ظ
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شنبه 3 فروردین 1398 10:33 ق.ظ
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جمعه 13 مهر 1397 09:01 ب.ظ
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دوشنبه 10 اردیبهشت 1397 08:32 ق.ظ
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یکشنبه 13 اسفند 1396 01:42 ب.ظ
با تشکر از اطلاعاتتون در مورد
دوشنبه 30 مرداد 1396 05:24 ب.ظ
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